Which User Experience Activities are Right for You?

To find out, identify your goals.

Use this page to explore which User Experience activities might be right for you.

If you’d like help walking through this information, Contact Us and we’ll happily set up a phone call to discuss your unique situation.

Select a goal below and explore the appropriate user research techniques displayed by product development phase.

Goal

We need help stepping back and thinking about the ”big picture” in order to develop our next big innovation.

How do we make conclusions about what we already know - how do we assemble, review and synthesize the user experience data that we've already collected?
Are we missing any important data about our users that will help us better determine a successful strategy?
What do our customer’s really want and need?
What big opportunities are we missing to fill a gap in our user's experience?

Roll over each technique for a brief description.

Product Development Phase
Research & Ideation	Iterative Development (e.g., Agile)		Product has Launched / Shipped
	Early Design	Late Design / Implementation
Research Synthesis Focus Groups Cognitive Modeling Participatory Design Ethnographic Interviews Work Observation	Focus Groups Cognitive Modeling Ethnographic Interviews Work Observation Participatory Design Interaction Design	Focus Groups Cognitive Modeling Participatory Design Interaction Design Visual Design	X